How holography creates the perfect cover for a renowned perfume guide
Holotech "Raindrop finish"
After deliberation and investigation into different cover options that would achieve just the looks they were looking for, AR Metallizing was approached by Renata and her team, who were interested in our specialty finishes. Renata chose our Holotech ‘Raindrops finish’ as the background of the guide’s cover. The holographic raindrop effect added a visually appealing element that undoubtedly gives the book a distinctive and premium look. The raindrops lent contemporary elegance to the cover, and more than a little glamour – perfect for a book about perfume!
The cover had a classic perfume bottle printed on it, and the artwork was designed to allow the raindrops effect to be seen through certain parts of the bottle, showing how special finishes and inks can be cleverly combined to enhance the overall look of an application.
The final effect is a truly beautiful book that can take pride of place on any coffee table, and we’re proud that our innovative finish has helped Renata to create such a visually appealing cover that complements her book so perfectly.